I recently caught up with my family friend, John Mann, over a beer in Colorado Springs. He was asking me what’s new, as he always does. I always seem a bit of a mess, too restless to ever stop flitting from one activity to another. I told him how some things had all come to a head this last month, and he responded, “Sounds like you were running so fast, you got caught.” I could not have said it better myself.

Ryan likes to drive me crazy by saying ridiculous pithy statements. He’ll say something like, “What a time to have a time,” in a magnanimous dad voice, or, “Well, I guess it’s about that time we shut our eyes, don’t you think?” I think that despite my exasperation, I’m still slightly amused because these comments aren’t that rare for actual dads to say. As someone who has lots of “dad friends,” I hear these inane statements all the time. Even in my work, I review off-road trail submissions by dads across the country, writing the same practically meaningless comments. My favorite recently: “This trail is an adventure of adventures.” read more

Ever since working for Clif Bar & Company, I’ve had an obsession with the Consumer Packaged Goods (CPG) industry. At Clif, I’d read articles daily about flavor trends, new products, and consumer insights. I can’t say why I was so interested, but I got hooked. I’d look for specific releases at the store and tell people about the rise of probiotics and nostalgic flavors.

Concurrently, I was semi-jokingly trying to get “sponsored” by Clif. Really, I just wanted Clif (or any other admirable CPG brand) to send me free products that I would then post about on Instagram through silly videos and pictures. I didn’t want to be paid, necessarily; I just wanted to rep brands I liked and not pay for their products. I do a lot of fun outdoor activities — wouldn’t brands love to see me making posts about their products while I’m jogging down a mountain trail or hanging off a boulder? read more